Targeting the young and hip shoppers with exclusive collections by Japanese designers

IPOH, 9 September 2016 

The shopping experience in Ipoh kicked up a notch with the opening of AEON Ipoh Falim, AEON’s first new concept store geared towards trendy under­served younger shoppers in Ipoh keen for a hip and up­to­date shopping experience.

Targeting young trendy shoppers, AEON’s fourth store in Ipoh is its first concept store without a supermarket. It marks AEON’s sixth store in Perak.

“AEON Ipoh Falim is developed to stand out from the present crop of shopping malls in Ipoh which cater to matured shoppers. There is definitely a demand for new and exciting fashion, home and lifestyle concepts that will appeal to the younger demographic here,” said Mr. Poh Ying Loo, Executive Director of AEON CO. (M) BHD.

Living up to AEON Ipoh Falim’s goal of meeting the retail needs and aspirations of younger shoppers in the vicinity, the store offers a fresh shopping experience with a contemporary mix of Japanese fashion, home and lifestyle concepts that include a wider range of merchandise from TOPVALU, AEON’s global flagship private brand.

“The AEON Ipoh Falim mall will redefine the shopping experience for our customers as it is an all-inclusive lifestyle destination. The new shopping ambience will also cater to the needs of the entire family whom will be spoilt by choice from the latest trends in fashion to stylish home décor items,” enthused Mr. Poh.

According to Mr. Poh, shoppers will be enticed by the stylish yet affordable selection of the TOPVALU’s clothing for men and women which includes the Peace Fit and Collections range for everyday comfort. In addition to that, exciting fashion­forward bags from Japanese brand Anello, and Osewaya presents a wide array of accessories that complement the aspiration of all fashionistas.

Other fashion highlights include the most sought after ladies’ shoes from Japan like Feminine Cafe, Japanese denim powerhouse Bobson and stylish sneakers by designer Takashi Imai. Shoppers looking to give their homes a chic makeover can look forward to the latest in Japanese interior furnishings and beddings from Zakka.

AEON Ipoh Falim also offers an exclusive Japanese range of bicycles, outdoor products, and extensive stationery section. The ideal pit ­ stop for customers at Coco Cafe, to enjoy a cuppa, grab a bite or just chill out with friends.

“In conjunction with AEON 32nd Anniversary, all AEON members can also participate in a ‘Spend and Win’ contest where they could stand a chance to win the grand prize of a trip to Japan if they make purchases with their Visa Cards from 8 September till 20 October 2016.” said Mr. Poh.

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